Up for Discussion Ziff Davis Enterprise
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Monday, June 23, 2008 9:59 AM/EST

The New Tech Classics

Entertainment Weekly, one of my very favorite magazines (yes, the actual magazine, with pages and everything), published its 1,000th issue this week. The issue is devoted to the "new classics"--listing the top 50 in television, movies, music, books and theater. (All the lists, and more, are here.)

There's also a list of the new classics in technology--"25 innovations that changed entertainment." But it's interesting how so many of the technologies chosen are also changing the way we work.

The Top 10: the DVD player, Napster, TiVo, iPod, YouTube, realistic CG characters, digital video cameras for consumers, flat-panel TVs, satellite-radio stations and stadium seating in multiplexes.

From that segment of the list, the iPod certainly helped mainstream podcasting, and the one-two punch of YouTube and widely accessible digital video cameras provided the platform for a new level of corporate video. The popularity of Napster gave IT managers a new headache to deal with and security vendors a new risk to mitigate, but the file-sharing service and others like it helped change the way enterprise applications are accessed and updated.

No. 11 on the list is MySpace. EW names the service for the way it's helped artists get noticed and how it has provided a new platform for music, but MySpace and Facebook have also spurred the social networking trend in the enterprise--and paved the way for more corporate-minded alternatives such as LinkedIn.

No. 13 on the list is Netscape Navigator. Ah, where to begin! EW says, "Surfing the Web was a mere pipe dream before the advent of this pioneering Internet browser." I guess the same could be said when you apply Navigator to the business world, with the browser now acting as operating system for applications offered up in the SAAS model.

Amazon.com is No. 19 on the list. In the '90s, there wasn't a story about e-commerce that didn't include Amazon.com as the example of success. Amazon is still the e-commerce poster child, but it has branched out in areas including e-book readers (with the Kindle, No. 23 on the EW list) and computing in the cloud (with the Amazon Elastic Compute Cloud).

If I were to come up with a list of new classics that focused on technologies that have changed the way we work, my top 10 would include IM, blogging, e-mail, Web conferencing, Wi-Fi, laptops, the BlackBerry, Google and Wikipedia.

What would you add to the list?

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Comments (5)

Stephen :

Anyone top ten 'tech classics' list that does not include Netscape Navigator (or Mosaic, actually) while highlighting relative newcomers like MySpace or LinkedIn is profoundly misguided. Transforming the Web into GUI-enabled experience has been *the* disruptive technology of the past 15 years. Or, at least so it seems to those of use who remember Lynx and the command line.

Stratocaster :

Depending on now "new" the classics are, I would add mouse-driven computing (remember DOS commands? function keys?) and smart phones generally.

A better link (which I had to surf for) for the EW 25 list is
http://www.ew.com/ew/article/0,,20207076_20207387_20207342,00.html

It's awfully early in the game to decide whether the Amazon Kindle flies or just flaps. It doesn't belong in the top 25 yet.

Joe :

Mapping/getting directions to anywhere on the internet...don't know where I'd be without it, but I wouldn't be there as quickly.

Javajoe :

A couple off the top of my head.
Java, javascript, Frontpage for turning any programmer into a web-developer.
Digital audio recording workstations(DAWs), MIDI, Lossless compression, MP3 palyers and MP3.com, MacJams and Itunes for turning any musician into a record producer.

It's a bit early in the game to be choosing a top ten, but if you've just gotta do it, then don't leave out Bluetooth, MP3, Frontpage, Java, and the huge negative effect of now-rampant malware (spyware, adware, worms, viruses, Trojans, etc.)
--- BestBett

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