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MacBook Archive

March 24, 2009

Tuesday, March 24, 2009 10:43 PM/EST

See Steve Ballmer Talk Overpriced Macs

News Commentary. Last week, Microsoft's CEO talked big about how Mac buyers spend $500 extra for the Apple logo. Now you can see it yourself....

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March 23, 2009

Monday, March 23, 2009 6:20 PM/EST

Apple U.S. Retail Revenue Share Declines

News Analysis. Whoa, have times changed for Apple. In September, I blogged about exciting July and August sales data: One out of every dollar spent on laptops at U.S. retail stores went to Apple. No longer. Mac revenue share is...

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March 20, 2009

Friday, March 20, 2009 1:30 AM/EST

Steve Ballmer: Mac Buyers Pay $500 for Apple Logo

News Commentary. Apparently, Microsoft's CEO just loves Apple's computer pricing, meaning the price premium that he claims drives consumers to buy Windows instead....

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March 16, 2009

Monday, March 16, 2009 6:19 PM/EST

U.S. Retail Mac Sales Decline, Again

News Analysis. Who will blink first, PC shoppers or Apple? The answer could determine whether or not the company cuts Mac prices....

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March 10, 2009

Tuesday, March 10, 2009 6:08 PM/EST

Bring on the Ads, Apple

News Analysis. Conventional wisdom is for companies to cut back advertising during recession. Apparently, Apple thinks differently....

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March 9, 2009

Monday, March 09, 2009 12:41 PM/EST

Apple, Don't Buy into Netbook Hype

Rumors. I sure hope that Apple isn't working on a Mac netbook....

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March 2, 2009

Monday, March 02, 2009 8:02 PM/EST

If PC Sales Are Down, Can Macs Go Up?

News Analysis. Today, Gartner released a heart-stopping new PC forecast, warning of record declines this year. Yeah? What about Apple?...

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February 26, 2009

Thursday, February 26, 2009 12:00 AM/EST

An Apple a Day Keeps Recession Away

News Analysis. Economic hard times will force many companies to change how they do business. Apple already is a step ahead and perhaps is the model for other companies to follow....

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February 24, 2009

Tuesday, February 24, 2009 10:17 PM/EST

Microsoft CEO Scoffs at Mac Share Gains

News Analysis. What? You expected Steve Ballmer to speak affectionately about Apple?...

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February 18, 2009

Wednesday, February 18, 2009 7:58 PM/EST

Mac Sales Growth Falls Below PCs

News Analysis. The recession has done to Apple what Microsoft and its OEM partners couldn't: slow Macintosh sales growth. With renewed emphasis on low price as the priority, U.S. retail shoppers are overwhelmingly choosing Windows PCs. Switchers be damned....

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